AI Marketing Case Studies Podcast with David McInnis, Founder of Newsworthy.ai and NewsRamp
In this episode, Fernando Labastida interviews David McInnis, Founder of Newsworthy.ai and NewsRamp. David is a pioneering entrepreneur in the PR tech space, best known for founding PRWeb, one of the first direct-to-consumer press release platforms.
David shares how his companies are transforming the press release landscape using AI, creating platform-native content for today's "zero-click" world. He explains how NewsRamp technology helps businesses overcome Google's algorithm changes by generating unique content across multiple platforms while avoiding duplicate content penalties.
How David revolutionized the press release industry with PRWeb before selling to Vocus in 2006
The AI technology behind NewsRamp that transforms press releases into platform-specific content
How NewsRamp uses persuasion architecture and Myers-Briggs personality types to create more engaging content
The blockchain verification system that ensures content provenance and transparency
David's upcoming project for citizen journalism and content marketing
Website: newsworthy.ai
Open Office Hours: Visit newsworthy.ai and follow the "Talk to a press release expert" link
Join us for this insightful conversation about the future of AI-powered PR and content distribution!
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